Ipanema Soul Search

I remember making a post last year about an Ipanema event I was invited to in Davao. This year closes the yearlong gap between their Urban Jungle campaign and this new one with a different sort of visual treat. At the Glorietta 2 Activity Center, we witnessed a soulsearching journey through music and movement with a gripping narrative of the new IPANEMA woman. The event was a culmination of the IPANEMA Soul Search raffle promo held until August 15!

STEPS soulsearch dancer representing the modern Ipanema woman.

Fluid motions and impactful music told the story of the new IPANEMA woman of passion.    

TV host Cheska Kramer and basketball star Doug Kramer

Mother & son Pia and Elmo Magalona

UFL Fielder Anton Del Rosario.

Carlos Elizalde, ELRO Corp. Managing Director Patxi Elizalde, and Phillip Hagedorn

ELRO Corp. Sales and Marketing Manager Cecille Loretizo with Managing Director Patxi Elizalde.

Fashion designer & entrepreneur Techie Hagedorn and Philippine Tatler’s Mia Borromeo

Elro Corporation Managing Director Patxi Elizalde with celebrity guests Elmo Magalona, Doug and Cheska Kramer, and Anton Del Rosario joined by the IPANEMA Soul-Search dancers.