#RebuildPH

It is one thing to help calamity victims immediately after disaster strikes. It’s another thing to continue helping, three months after the tragedy.

It was November when Typhoon Yolanda put the whole Philippines down on its knees after it destroyed a great part of Eastern Visayas and left thousands homeless. Now, almost three months later, Coca-Cola, together with its partners Habitat for Humanity and Red Cross Philippines, is reigniting the flame as it calls for more volunteers to help victims of the super typhoon through #RebuildPH.

#RebuildPH is an on-ground venue to call for action and help step-up rebuilding efforts in Eastern Visayas. Habitat for Humanity CEO and managing director Charlie Ayco, as well as Red Cross Chairman Richard Gordon, will be personally present in this event to share their organization’s role in restoring areas affected by Typhoon Yolanda.

Meantime, Coca-Cola Ambassadors Enchong Dee, Joseph Marco, Julia Montes and Kathryn Bernardo are doing their own share in inspiring victims of the super typhoon. Despite their young age, all four of them have done both small and huge acts of kindness to help out. I cannot help but be proud of these wonderful children who are not only putting a smile on the faces of typhoon victims, they are also inspiring the rest of the country make a move.

Just as well, because the job of rebuilding Eastern Visayas cannot depend on just four people, it rests on the hands of every Filipino. It would be really great if each and everyone of us could lend a helping hand in rebuilding Eastern Visayas. We can start by being volunteers for #RebuildPH.

Join the Coca-Cola Ambassadors in the #RebuildPH event happening on January 30, 2014, 4PM at the Araneta Open Grounds. It’s bound to be an inspiring afternoon. We hope to see you there.