Love is in the air as Valentine's Day is almost here! I'm pretty sure the lovebirds all over the Philippines will be tweeting romantic messages and poems while some will be showering their partners with all sorts of gifts and affection on this special day. But with all kinds of antics and preparations going on for this upcoming occasion, I'm somehow a bit curious. I mean, how can you tell if you have that 'full-proof' plan and present that will make your partner feel ultimately special this Valentine's Day?
Lazada recently conducted a local survey with over 300 respondents to find out how to answer that question.
Interestingly, they found out that only a third (36%) of Filipinos are really happy with their Valentine’s Day gifts. Less than half (46%) said that they were satisfied while 3% expressed absolute dissatisfaction. Kinda shocking! But for what possible reasons could this be?
Well, for one thing, almost
one in four respondents (23%) expressed that chocolates and couple shirts are
cliché, but the most cliché gifts are picture frames with over 40% of people
agreeing they are passé. On
the other hand, over 30% of respondents agree that flowers are a must have,
beating out chocolates (19%) and stuffed toys (9.6%). Surprisingly, more and more
people (15%) see gadgets as an essential gift for the month of romance. Bottom line here? Avoid "clichés" but never forget the "essentials".
I feel so old-fashioned with this but seems surprise gifts are falling out of season as an overwhelming 86% of
respondents prefer to tell their partners directly what they want. Of course they try to find the cheapest and most affordable deals in the market, with 65% of respondents saying
they don’t mind sharing that they got their gifts on sale. The implicit
learning is that if you get your partner the gift they want, it doesn’t matter
if you got it on discount. So I guess, one of the new Valentine's Day trends for Filipino couples today is the "Ask and you shall receive" treatment. Seems practical though, right? Personally, I'd love whatever my loved ones give me but I'd also like to have presents that are pretty handy.
On the "digital" side of love, Lazada's survey also showed that overtly expressing affection over social media or “Online PDA” seems acceptable with 52% of respondents saying they practice social media PDA themselves. However, when it comes to meeting love interests online, half of the respondents had hesitations. 51% agreed with the statement: “Online shopping never hurt anyone, people do.” Wow! Talk about #hugot.
With more Filipinos nowadays who prefer receiving gifts in a much less surprising and practical approach, Lazada recently released its Valentine's Day pomo that makes it the perfect place to easily get affordable gifts your partner could ever ask for. All you have to do is visit its official website at www.lazada.com.ph or
you can shop using the Lazada mobile app.
For more information
on Lazada's latest updates, activities, contests and promotions, you can
visit their Facebook page at http://www.facebook.com/LazadaPhilippines.
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